Subbify

The problem

When a product goes out of stock, most stores either show "sold out" and lose the sale, or leave the customer to figure out an alternative themselves. Either way, it's a sale that could often have been saved with the right substitution offered at the right moment.

What Subbify will do

Subbify is being built to automatically suggest relevant substitute products when an item is unavailable, configurable by merchant rules rather than a generic "customers also bought" algorithm. The goal is keeping a sale alive without manual intervention every time a SKU runs dry.

Status

Subbify is currently in active development. Join the newsletter to hear when it's ready for early access.